SLOW DOWN

slow·down
manifesto of peace
and balance
PACKAGING CONCEPT
The Dieline Awards 17
Slow Down

The classic
opposite
of energy drinks

Slow is a concept incorporated into the Slow Life culture. It is a soothing drink for those who find it hard to find a moment for themselves in the everyday busy lives.

Slow Down Packshots

Relaxation
and saving of time

Slow provokes a new ritual of product consumption. Not only does the content of the drink make us slow down but also the packaging creates a pretext for relaxation and reflection. The bottle design allows for slow dosing of the drink to the glass. Irritating? No. This is the time we have saved for you.

Slow Down
Slow Down Packshots open

The Slow project has been recognised with the most prestigious brand design award:

The Dieline Awards 2017

Other projects