{"id":1523,"date":"2021-06-23T10:59:58","date_gmt":"2021-06-23T08:59:58","guid":{"rendered":"https:\/\/biuro-prasowe.opusb.pl\/?p=1523"},"modified":"2025-02-19T11:01:16","modified_gmt":"2025-02-19T10:01:16","slug":"opus-b-dla-sudocrem","status":"publish","type":"post","link":"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-dla-sudocrem\/","title":{"rendered":"Opus B dla Sudocrem"},"content":{"rendered":"\t\t
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Od marca na profilu Facebook i Instagramie marki Sudocrem publikowane s\u0105 posty, przekazuj\u0105ce wiedz\u0119 i przybli\u017caj\u0105ce w\u0142a\u015bciw\u0105 technik\u0119 piel\u0119gnacji sk\u00f3ry dziecka oraz daj\u0105ce \u015bwiadomo\u015b\u0107, \u017ce dobry rodzic nie musi by\u0107 idealny.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\tGdy jeste\u015b rodzicem po raz pierwszy, musisz pozna\u0107 mn\u00f3stwo nowych rzeczy. Pieluszki, kolki, zasypianie, karmienie, troska o sk\u00f3r\u0119 dziecka. Poprzez kampani\u0119 chcemy uspokoi\u0107 m\u0142odych rodzic\u00f3w, zapewni\u0107, \u017ce mog\u0105 by\u0107 spokojni o codzienny komfort dziecka, wynikaj\u0105cy z w\u0142a\u015bciwej piel\u0119gnacji i ukojenia jego sk\u00f3ry\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\u2013 t\u0142umaczy Agnieszka Wojtyniak, copywriterka w Opus B<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Opus B odpowiedzialny jest te\u017c za stworzenie na Spotify kana\u0142u marki Sudocrem. Pojawi\u0142y si\u0119 na nim dwie playlisty \u201eSpokojne dziecko\u201d i \u201eSpokojny rodzic\u201d. Ta pierwsza stanowi zestawienie d\u017awi\u0119k\u00f3w, przy kt\u00f3rych \u0142atwiej zasypia niemowlak, takich jak np. szum suszarki, d\u017awi\u0119k samochodowego silnika. Druga za\u015b, to nagrania, kt\u00f3re pozwol\u0105 rodzicom si\u0119 wyciszy\u0107, np. deszcz, szum morza, \u015bpiew ptak\u00f3w.<\/div>
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Powy\u017csze playlisty to nie jedyny przejaw aktywno\u015bci Sudocremu na Spotify. Marka nawi\u0105za\u0142a wsp\u00f3\u0142prac\u0119 z blogerkami \u2013 Justyn\u0105 Basi\u0144sk\u0105 z flowmummy.pl, Magd\u0105 Rogal\u0105 z motheratorka.pl i Malwin\u0105 Bakalarz z bakusiowo.pl \u2013 i po\u0142o\u017cnymi \u2013 Mari\u0105 Lepuck\u0105 z feminasum.pl oraz Ann\u0105 Majd\u0105-Sandomiersk\u0105 z poloznamama.pl. Wynikiem tej kooperacji jest seria podcast\u00f3w zwi\u0105zanych z piel\u0119gnacj\u0105 i opiek\u0105 nad niemowl\u0119ciem.<\/div>
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Opus B od\u015bwie\u017cy\u0142 te\u017c tre\u015bci „Poradnika dla rodzic\u00f3w” na stronie internetowej Sudocrem. Za merytoryczny wk\u0142ad odpowiedzialne s\u0105 wspomniane wy\u017cej influencerki parentingowe i specjalistki. Ich porady odpowiadaj\u0105 na najbardziej nurtuj\u0105ce m\u0142odych rodzic\u00f3w pytania w spos\u00f3b zrozumia\u0142y i edukuj\u0105cy. Poradnik promowany jest kampani\u0105 rich mediow\u0105 i social media. Dodatkowe wsparcie stanowi kampania display.<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u201eSudocrem. Spokojnie\u201d – to has\u0142o najnowszych dzia\u0142a\u0144 digital marki, za kt\u00f3re odpowiedzialny jest zesp\u00f3\u0142 Opus B.<\/p>\n","protected":false},"author":2,"featured_media":1538,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-klienci-projekty"],"acf":[],"yoast_head":"\nOpus B dla Sudocrem - Biuro Prasowe \u2013 OPUS B<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-dla-sudocrem\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Opus B dla Sudocrem - Biuro Prasowe \u2013 OPUS B\" \/>\n<meta property=\"og:description\" content=\"\u201eSudocrem. 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