{"id":2161,"date":"2019-09-11T12:10:21","date_gmt":"2019-09-11T10:10:21","guid":{"rendered":"https:\/\/biuro-prasowe.opusb.pl\/?p=2161"},"modified":"2025-02-21T12:11:29","modified_gmt":"2025-02-21T11:11:29","slug":"opus-b-be-visible","status":"publish","type":"post","link":"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-be-visible\/","title":{"rendered":"Opus B. Be Visible!"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2161\" class=\"elementor elementor-2161\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a1b50a e-flex e-con-boxed e-con e-parent\" data-id=\"3a1b50a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b6c6d2 elementor-widget elementor-widget-text-editor\" data-id=\"8b6c6d2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201eBe Visible!\u201d to spos\u00f3b my\u015blenia i mierzenia si\u0119 z ci\u0105gle nowymi wyzwaniami, jakie stawiaj\u0105 przed zespo\u0142em Opus B jego klienci. Marki musz\u0105 by\u0107 widoczne. Maj\u0105 rzuca\u0107 si\u0119 w oczy od pierwszego kontaktu i na ka\u017cdym etapie procesu zakupowego. \u0141atwo t\u0119 wyrazisto\u015b\u0107 zatraci\u0107. Trudno j\u0105 ponownie odzyska\u0107. Najtrudniej zbudowa\u0107 od podstaw.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-727c1cf elementor-blockquote--skin-quotation elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"727c1cf\" data-element_type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tW Opus B sprawiamy, \u017ce marki nabieraj\u0105 ostro\u015bci i staj\u0105 si\u0119 wyraziste dla odbiorc\u00f3w. Nasza komunikacja przywraca widoczno\u015b\u0107 tym markom, kt\u00f3re j\u0105 zatraci\u0142y albo dopiero musz\u0105 stworzy\u0107. Jak? Opieraj\u0105c si\u0119 na prostych ideach, przedstawianych we w\u0142a\u015bciwym kontek\u015bcie i egzekwowanych z \u017celazn\u0105 dyscyplin\u0105\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">- t\u0142umaczy Witold Libera, Dyrektor Strategii w Opus B<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-385efa5 elementor-widget elementor-widget-image\" data-id=\"385efa5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"960\" height=\"720\" src=\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/02\/bevisible2.jpg\" class=\"attachment-full size-full wp-image-2178\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32f9590 elementor-widget elementor-widget-text-editor\" data-id=\"32f9590\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"pr-story--element-space\"><div class=\"pr-story-subheader\"><h4 class=\"pr-story--subheader text--wrap pr-header-font\">Nowe podej\u015bcie<\/h4><\/div><\/div><div class=\"pr-story--element-space\"><div class=\"pr-story-paragraph\"><div class=\"pr-story--text pr-text-font\">By sprosta\u0107 oczekiwaniom klient\u00f3w, Zarz\u0105d agencji postawi\u0142 na mocno wyspecjalizowane zespo\u0142y. W styczniu 2019 roku ze struktur Opus B wyodr\u0119bniona zosta\u0142a agencja Opus B Brand Design, kt\u00f3ra dzi\u015b zmienia nazw\u0119 na HiBrands. Decyzja o podziale podyktowana jest zmieniaj\u0105cymi si\u0119 potrzebami rynku reklamowego oraz celami biznesowymi obu podmiot\u00f3w. Firmy pozostaj\u0105 w jednej grupie kapita\u0142owej.<\/div><div>\u00a0<\/div><\/div><\/div><div class=\"pr-story--element-space\"><div class=\"pr-story-paragraph\"><div class=\"pr-story--text pr-text-font\">Nowe podej\u015bcie pozwoli obu podmiotom skupi\u0107 si\u0119 na dostarczaniu klientom eksperckich rozwi\u0105za\u0144 w jasno okre\u015blonych, wyspecjalizowanych dziedzinach: Opus B w komunikacji 360, digital i motion design, za\u015b HiBrands w szeroko rozumianym brandingu: identyfikacja wizualna, projektowanie opakowa\u0144, czy wsparcie proces\u00f3w new product development.<\/div><div>\u00a0<\/div><\/div><\/div><div class=\"pr-story--element-space\"><div class=\"pr-story-paragraph\"><div class=\"pr-story--text pr-text-font\">Czytaj wi\u0119cej o HiBrands:<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f49382 elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"1f49382\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/hibrands.pl\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tHiBrands\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tZesp\u00f3\u0142 Opus B Brand Design pod nowym szyldem\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tCzytaj wi\u0119cej\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b6099d elementor-widget elementor-widget-text-editor\" data-id=\"9b6099d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"pr-story--element-space\"><div class=\"pr-story-subheader\"><div class=\"pr-story--element-space\"><div class=\"pr-story-subheader\"><h4 class=\"pr-story--subheader text--wrap pr-header-font\">26 lat na rynku<\/h4><\/div><\/div><div class=\"pr-story--element-space\"><div class=\"pr-story-paragraph\"><div class=\"pr-story--text pr-text-font\">Opus B to niezale\u017cna agencja reklamowa, dzia\u0142aj\u0105ca na rynku od 1993 roku. Tworzy rozwi\u0105zania marketingowe dla klient\u00f3w ze wszystkich kategorii. Tylko na przestrzeni ostatnich dw\u00f3ch lat zesp\u00f3\u0142 agencji zdoby\u0142 kilkana\u015bcie statuetek w najbardziej presti\u017cowych konkursach bran\u017cowych.<\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8734f33 elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"8734f33\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/opusb.pl\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tOpus B agencja reklamowa | kreatywna agencja marketingowa\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tOpus B to kreatywna agencja reklamowa, \u015bwiadcz\u0105ca us\u0142ugi full service.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tCzytaj wi\u0119cej\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Opus B stawia na nowe pozycjonowanie. <\/p>\n","protected":false},"author":2,"featured_media":2177,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-breaking-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Opus B. Be Visible! - Biuro Prasowe \u2013 OPUS B<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-be-visible\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Opus B. Be Visible! - Biuro Prasowe \u2013 OPUS B\" \/>\n<meta property=\"og:description\" content=\"Opus B stawia na nowe pozycjonowanie.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-be-visible\/\" \/>\n<meta property=\"og:site_name\" content=\"Biuro Prasowe \u2013 OPUS B\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agencjaopusb\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-11T10:10:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-21T11:11:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/02\/bevisible.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katarzyna Kobiela-G\u0119d\u0142ek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katarzyna Kobiela-G\u0119d\u0142ek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-be-visible\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/opus-b-be-visible\/\"},\"author\":{\"name\":\"Katarzyna Kobiela-G\u0119d\u0142ek\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/person\/9b3bd028baed83edcf32a884881d0856\"},\"headline\":\"Opus B. 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Dzi\u0119ki temu zapewniamy efektywno\u015b\u0107 oraz sp\u00f3jno\u015b\u0107 komunikacji ATL, digital, aktywacji konsumenckich i dzia\u0142a\u0144 employer branding.\",\"publisher\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/opusb.pl\/biuro-prasowe\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#organization\",\"name\":\"Agencja Reklamowa OPUS B\",\"url\":\"https:\/\/opusb.pl\/biuro-prasowe\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/01\/opus-b-logo-horizontal-1.png\",\"contentUrl\":\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/01\/opus-b-logo-horizontal-1.png\",\"width\":1466,\"height\":390,\"caption\":\"Agencja Reklamowa OPUS B\"},\"image\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/agencjaopusb\/\",\"https:\/\/www.instagram.com\/opusb_agency\/\",\"https:\/\/www.youtube.com\/@agencjaopusb\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/person\/9b3bd028baed83edcf32a884881d0856\",\"name\":\"Katarzyna Kobiela-G\u0119d\u0142ek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e9e39981ad98a585838ae2a4c7eeb36a5e7b3a2a62f01490c024102830579878?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e9e39981ad98a585838ae2a4c7eeb36a5e7b3a2a62f01490c024102830579878?s=96&d=mm&r=g\",\"caption\":\"Katarzyna Kobiela-G\u0119d\u0142ek\"},\"description\":\"PR Manager Opus B\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/katarzyna-kobiela-g\u0119d\u0142ek\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Opus B. 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