{"id":839,"date":"2019-11-07T09:47:01","date_gmt":"2019-11-07T08:47:01","guid":{"rendered":"https:\/\/biuro-prasowe.opusb.pl\/?p=839"},"modified":"2025-02-14T09:47:30","modified_gmt":"2025-02-14T08:47:30","slug":"fitness-laczy-kobiety","status":"publish","type":"post","link":"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/","title":{"rendered":"Fitness \u0142\u0105czy kobiety!"},"content":{"rendered":"\t\t
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Kampania skierowana jest przede wszystkim do kobiet, kt\u00f3re szukaj\u0105 motywacji do \u0107wicze\u0144. W akcj\u0119 zaanga\u017cowa\u0142 si\u0119 Daniel Qczaj, jeden z najpopularniejszych trener\u00f3w sportowych w Polsce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\tNa zaj\u0119ciach fitness cz\u0119sto walczymy ze s\u0142abo\u015bciami i oceniamy si\u0119 przez pryzmat kole\u017canek. Akcja #domyosbuddies ma to zmieni\u0107 i pokaza\u0107, \u017ce kobiety maj\u0105 moc wzajemnego wsparcia, nie tylko na treningu\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t- t\u0142umaczy Martyna Wieczorek, copywriterka w Opus B<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wierzymy w kobiec\u0105 moc<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\tW ramach akcji zorganizowany zosta\u0142 konkurs na Instagramie. By wzi\u0105\u0107 w nim udzia\u0142 nale\u017cy opublikowa\u0107 na swoim profilu zdj\u0119cie w sportowych ubraniach marki Domyos by Decathlon, opatrzy\u0107 go hasztagiem #domyosbuddies #sprawdzasiewsporcie i opisa\u0107 histori\u0119 swojej fitness-motywacji\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t- m\u00f3wi Magdalena Zachiewicz-Sobolewska, Communication Specialist w Decathlon<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nagrod\u0105 w konkursie jest m.in. dost\u0119p do platformy QCZAJfitness. Poparcie dla akcji mo\u017cna wyrazi\u0107 m. in. dzi\u0119ki darmowym bransoletkom, dodawanym do odzie\u017cy Domyos zakupionej w sklepach Decathlon.<\/div>
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Zesp\u00f3\u0142 Opus B odpowiada za koncepcj\u0119 kreatywn\u0105 akcji, stworzenie strony www, kontent social media oraz realizacj\u0119 kampanii digital. Za zakup medi\u00f3w odpowiada MullenLowe.<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

#domyosbuddies – ruszy\u0142a najnowsza akcja stworzona przez Opus B dla marki Decathlon.<\/p>\n","protected":false},"author":2,"featured_media":841,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-klienci-projekty"],"acf":[],"yoast_head":"\nFitness \u0142\u0105czy kobiety! - Biuro Prasowe \u2013 OPUS B<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fitness \u0142\u0105czy kobiety! - Biuro Prasowe \u2013 OPUS B\" \/>\n<meta property=\"og:description\" content=\"#domyosbuddies - ruszy\u0142a najnowsza akcja stworzona przez Opus B dla marki Decathlon.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\" \/>\n<meta property=\"og:site_name\" content=\"Biuro Prasowe \u2013 OPUS B\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agencjaopusb\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-07T08:47:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-14T08:47:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/02\/decathlon_fitness.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katarzyna Kobiela-G\u0119d\u0142ek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katarzyna Kobiela-G\u0119d\u0142ek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuta\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\"},\"author\":{\"name\":\"Katarzyna Kobiela-G\u0119d\u0142ek\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#\/schema\/person\/9b3bd028baed83edcf32a884881d0856\"},\"headline\":\"Fitness \u0142\u0105czy kobiety!\",\"datePublished\":\"2019-11-07T08:47:01+00:00\",\"dateModified\":\"2025-02-14T08:47:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\"},\"wordCount\":182,\"publisher\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/#organization\"},\"image\":{\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/opusb.pl\/biuro-prasowe\/wp-content\/uploads\/2025\/02\/decathlon_fitness.jpg\",\"articleSection\":[\"KLIENCI\/PROJEKTY\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\",\"url\":\"https:\/\/opusb.pl\/biuro-prasowe\/fitness-laczy-kobiety\/\",\"name\":\"Fitness \u0142\u0105czy kobiety! 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