Card payments belong to the basic and simplest daily financial operations. We have decided to feature the logo in order to make new clients accustomed to the bank's brand so that every payment, transaction, or ATM cash withdrawal would strengthen the awareness of BNP Paribas.
The brand experience is not limited to the visual aspects only. Card material and refined finish are equally important elements of communication. With this, the mere physical contact, or holding the card in hands, will increase your trust in the bank.