The whole of
Poland needs
to be changed.

Our simple idea

In the world full of friction, conflicts and polarised society, we have discovered a thing that we all have in common – we all need to change… water sold in disposable bottles to water offered by Dafi!

What is important

We have created a brave and distinct communication platform which allows us to adapt messages to the context. The campaign promotes a change of habits which is possible only thanks to a broad portfolio of brand products.