Hortex squeezes more out of fruit so that we may squeeze more out of life. This is the company’s answer to life’s simple observations – we are not short of ideas of what to do during a given day, but sometimes we do not have the strength and desire to act on those ideas. Now this will finally change.
The creation of a new line of cold-pressed juices required clear communication. The benefit of a bigger dose of vitamins and energy each day was conveyed in a very vivid, visual and energetic way, not containing any unnecessary words. The music for our spot was created by Auer – currently one of the most recognizable artists of electronic music.